智通财经APP获悉，Keep(03650)尾盘走高，截至收盘，涨4.66%，报5.17港元，成交额789.96万港元。
消息面上，Keep近日公开其第三季度Keep奖牌联动计划。未来数月，Keep站内将陆续推出如鸢主题线上跑、浪浪山小妖怪主题线上跑、盗墓笔记主题线上跑、EVA主题线上跑、鸣潮主题线上跑、剑网3首轮门派主题线上跑、名侦探柯南主题线上跑、阴阳师主题线上跑、苏丹的游戏主题线上跑等多个IP联名的主题线上跑活动。
据悉，自2016年推出以来，Keep线上赛和实体奖牌已经成为了一种打破圈层、寄托美好情感的存在。尤其是，Keep奖牌因其有趣的玩法、精美的设计和独特的运动价值，吸引了越来越多年轻人“卷”入到运动中来。近年来，Keep 奖牌除了与三丽鸥、迪士尼等超级IP进行合作外，还重点聚焦在二次元人群，与《恋与深空》、《明日方舟》、《星穹铁道》等游戏IP进行联名推广，打造了不少爆款案例，在提升运动内容趣味化、引领国风运动潮流、深度链接年轻圈层方面表现突出。
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