今年7月,跟酷暑一块到来的,还有持续升温的外卖补贴大战。2025年,一度稳固的外卖市场“双雄并立”格局被京东的强势入局而重生变数,一场围绕“即时零售流量入口”的激烈争夺战骤然升级。美团依托其庞大且高效的即时配送“地网”占据市场主,饿了么背靠阿里生态,凭借支付宝、淘宝等超级入口的深度协同,稳守阵地。而新锐京东,则携其强大的供应链与“品质+低佣金”策略,直击美团腹地。上周短短一个周末,电商巨头们以...
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