金吾财讯 | 国信证券发研指,7月14日,361度(01361)公告2025年第二季度零售表现,361度主品牌线下零售额录得约10%正增长,童装品牌线下零售额录得约10%正增长,电子商务平台录得约20%正增长。第二季度成人装线下流水增长约10%,童装线下流水增长约10%,电商增长约20%,增速环比放缓;产品针对多样化需求持续推新;渠道建设方面,超品店拓展至49家;库存与折扣稳定。该机构指出,上半年行业消费环境充满挑战,尤其二季度行业压力加大,公司流水仍保持双位数增长。运营指标方面,库销比与折扣率保持稳定,超品店稳步扩张且整体运营表现优异。产品方面,公司持续推出具有市场竞争力的跑鞋、篮球鞋新品;品牌营销方面,则积极通过赛事活动运营与引入优质代言人策略拉动销售。该机构表示,维持盈利预测,预计公司2025-2027年归母净利润13.0/14.6/16.3亿元,同比增长13.1%/12.2%/11.8%;维持4.7-5.4港元目标价,对应2025年7-8xPE,维持“优于大市”评级。
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