美股异动 | 情绪消费红利驱动千亿级IP市场扩容 量子之歌(QSG.US)涨超19%

智通财经
15 Jul

智通财经APP获悉,周二,中国在线教育与潮玩融合公司量子之歌(QSG.US)股价走高,截至发稿,该股涨超19%,报10.41美元。消息面上,华西证券发布研报称,情绪消费红利驱动千亿级IP市场扩容,但中国仍处早期。头部企业需通过IP情感化设计,跨媒介开发及全球化布局抢占增量,同时警惕单一IP依赖及内容创新不足风险。

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