中国SUV市场竞争格局演变与广汽菲克案例启示

报告大厅
14 Jul

中国报告大厅网讯,在新能源转型加速的背景下,2025年中国SUV市场呈现出显著分化态势。尽管电动化车型持续渗透,传统燃油车市场份额收缩,但部分品牌仍面临产品策略失焦、质量危机等多重挑战。本文以某合资车企(以下简称“目标企业”)为例,结合其发展历程与经营数据,揭示当前SUV市场竞争的深层逻辑及风险警示。  一、SUV市场巅峰与转折:从22万辆到1862辆的销量断崖  中国报告大厅发布的《2025-...

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