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亿邦动力
17 Jul

我是邦小白,这里是CEO自习室,我整理了一份学习资料,助你回顾最受关注的电商大事。上半年短剧用户数创新高,男性占比升至52%DataEye发布最新报告显示,2025年上半年中国微短剧用户规模达6.96亿,较2024年末新增3400万,用户日均观看时长升至101分钟,粘性同比提升一成。用户结构方面,男性占比升至52%,男女比例趋于均衡;40岁以下用户占比过半,老年用户占比减半,整体呈现年轻化趋势。钟...

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