在辣条市场竞争白热化的当下,卫龙美味正将发展重心逐步向以魔芋爽为代表的新产品倾斜。这一战略调整,倒逼其必须在渠道布局上实现突破性升级——拓展新渠道,尤其是山姆会员店这类优质渠道,已成为推动新产品增长、提升市场竞争力的必然选择。近日,山姆会员商店因选品问题被推至舆论的风口浪尖。今年6月,山姆上新一款低糖好丽友派(浓郁可可味)。据每日经济新闻等媒体报道,该款产品以糖分减少80%、可可成分增加30%为...
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