100观察|吉利汽车将全资控股极氪:品牌深度整合成为“降本增效”最优解

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Jul 19, 2025

未来两三年,中国汽车市场将加速由增量驱动向存量竞争转变。新能源汽车重构市场格局,竞争阶段正由初期的无序、分散向高质量、全方位竞争演进。  在此背景下,企业的生存与发展,将愈发倚重于前瞻的战略布局、精细的成本管控与持续的技术创新。  日前,吉利控股集团宣布完成旗下吉利汽车与极氪的合并协议,吉利汽车将全资控股极氪。  此举旨在解决此前存在的资源重复投入问题,优化整体运营效率。  事实上,吉利最初拆分...

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