从MOLLY到LABUBU,泡泡玛特的火爆有目共睹。据财报显示,2025年Q1,泡泡玛特整体营收同比大涨165%-170%;其中,国内市场收入同比增长95%-100%;海外市场收入同比暴涨475%-480%。泡泡玛特风靡全球的背后,一方面得益于年轻人对悦己消费的重视,另一方面则是资本市场对“谷子经济”的热烈追捧。今年开始,上市企业扎堆“跨界”做潮玩。1月乐华娱乐子公司和潮玩企业熠起文化共同创立“...
Source Link从MOLLY到LABUBU,泡泡玛特的火爆有目共睹。据财报显示,2025年Q1,泡泡玛特整体营收同比大涨165%-170%;其中,国内市场收入同比增长95%-100%;海外市场收入同比暴涨475%-480%。泡泡玛特风靡全球的背后,一方面得益于年轻人对悦己消费的重视,另一方面则是资本市场对“谷子经济”的热烈追捧。今年开始,上市企业扎堆“跨界”做潮玩。1月乐华娱乐子公司和潮玩企业熠起文化共同创立“...
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