你点的0元外卖奶茶,正榨干行业未来。采写/归去来编辑/万天南即时零售订单从日均1亿单,飙升至2.5亿单的新峰值,平台可谓是“赢麻了”。但作为外卖混战核心战场的茶饮品类,加盟商们却“头大了”。一方面,单量确实在暴涨。四川某书亦烧仙草茶饮的加盟商告诉《财经故事荟》,7月1日-15日,门店订单环比6月上旬增长了71%。但客均单价持续和实收率却持续下行。原本夏季是茶饮的旺季,这家门店又靠近校园附近,堂食占...
Source Link你点的0元外卖奶茶,正榨干行业未来。采写/归去来编辑/万天南即时零售订单从日均1亿单,飙升至2.5亿单的新峰值,平台可谓是“赢麻了”。但作为外卖混战核心战场的茶饮品类,加盟商们却“头大了”。一方面,单量确实在暴涨。四川某书亦烧仙草茶饮的加盟商告诉《财经故事荟》,7月1日-15日,门店订单环比6月上旬增长了71%。但客均单价持续和实收率却持续下行。原本夏季是茶饮的旺季,这家门店又靠近校园附近,堂食占...
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