商业零售行业2025年二季报业绩前瞻:平台加码即时零售 关注优质新消费标的

申万宏源研究
18 Jul

本期投资提示:2025 年1-6 月社零同比增长5.0%。(1)据国家统计局数据,2025 年1-6 月社零总额累计为24.5 万亿元,同比增长5.0%,促消费政策加力拉动,增速同比回升。(2)线上消费保持较强活力,据国家统计局数据,2025 年1-6 月全国网上零售额累计达到7.4 万亿元,同比增长8.5%。其中实物商品网上零售额为6.1 万亿元,同比增长6.0%,线上渗透率24.9%。电商板块...

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