文|源媒汇2025年6月末,有“月子界爱马仕”之称的圣贝拉,成功在港交所上市。而这场资本盛宴,在社交平台亦被记录了下来。彼时,一批自称受圣贝拉邀请的用户,在小红书发布了有关参与圣贝拉上市答谢晚宴,以及与圣贝拉创始人兼首席执行官向华或首席运营官林宛颐的合照;同时,“圣贝拉上市”“圣贝拉上市晚宴”“圣贝拉晚宴嘉宾名单”等成为小红书热搜关键词。圣贝拉用一场上市庆功答谢宴,满足了目标客群圈层社交的需求。而...
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