Capital A Berhad has entered into a strategic partnership with Food Empire Holdings to co-develop and launch a new range of ready-to-drink beverages, starting with Vietnamese iced coffee. This collaboration, formalised through a Memorandum of Understanding between their subsidiaries, aims to bring an authentic CaféPHỐ Vietnamese coffee experience to AirAsia flights and retail channels across the region. The partnership combines Food Empire's global manufacturing expertise with Capital A's distribution strength, catering to evolving consumer preferences with products that include healthier options. The initial rollout will make the Vietnamese iced coffee available both in-flight on AirAsia and at selected retail outlets under the Santan brand.
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