一、核心观点与评级第一上海证券发布研究报告称,腾讯控股通过AI技术在广告、微信、元宝、游戏等多领域的布局,逐步重构其生态护城河,展现出强大的平台化能力。报告维持目标价660港元,较当前股价有26.6%的上行空间,并重申“买入”评级。二、广告智能化升级腾讯广告正从传统的流量运营向AI驱动的智能链路升级迈进。公司推出“妙问”、“妙思”和“妙播”等工具,覆盖素材生成、投放配置、数据反馈等环节,显著提升...
Source Link一、核心观点与评级第一上海证券发布研究报告称,腾讯控股通过AI技术在广告、微信、元宝、游戏等多领域的布局,逐步重构其生态护城河,展现出强大的平台化能力。报告维持目标价660港元,较当前股价有26.6%的上行空间,并重申“买入”评级。二、广告智能化升级腾讯广告正从传统的流量运营向AI驱动的智能链路升级迈进。公司推出“妙问”、“妙思”和“妙播”等工具,覆盖素材生成、投放配置、数据反馈等环节,显著提升...
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