Boqii Holding Ltd. Reports 33.9% Drop in Net Revenues for Fiscal Year Ending March 31, 2025, as Product Sales Fall; Online Marketing Revenue Sees Growth

Reuters
Jul 21
Boqii Holding Ltd. Reports 33.9% Drop in Net Revenues for Fiscal Year Ending March 31, 2025, as Product Sales Fall; Online Marketing Revenue Sees Growth

Boqii Holding Ltd. has released its annual results for the fiscal year ending March 31, 2025. The company reported net revenues amounting to RMB 468.9 million ($64.6 million), reflecting a significant decrease compared to RMB 709.4 million in the previous fiscal year. Product sales contributed RMB 431.3 million ($59.4 million) to the total net revenues, representing 92.0% of the total, down from RMB 680.1 million, which comprised 95.9% of the total in the prior year. The online marketing and information services and other revenue segment saw an increase, reaching RMB 37.6 million ($5.2 million), contributing 8.0% to the total net revenues, up from RMB 29.2 million and 4.1% the year before. The company's performance indicates a notable shift in the revenue structure, with a decline in product sales and an increase in revenue from online marketing and information services. Boqii Holding Ltd. did not provide specific guidance or outlook for future periods in the report.

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