千亿碳酸饮料市场，“两乐”迎来新挑战。近日，大窑饮品宣布将融合“冰红茶”和“可乐”双重风味，推出冰红茶可乐，正面硬刚以可口可乐和百事可乐（简称“两乐”）为主导的碳酸饮料市场。今年以来，元气森林、珍珍、统一等本土品牌竞相推出可乐新品，与“两乐”形成插位竞争。“两乐”在近日公布的二季报也坦言，软饮市场竞争激烈，本土品牌崛起带来不小冲击。饮料行业竞争进入新阶段，“两乐”依然强势，国产品牌借助本土优势正...
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