June 2025 Survey by The Real Brokerage Inc. Highlights Growing Buyer Power and Increased AI Adoption Amidst Subdued Market
The Real Brokerage Inc. has released its June 2025 Agent Survey, revealing key trends in the real estate market. According to the survey, buyer leverage is growing as transaction activity continues to decline compared to 2024. Despite the subdued market, agents hold a positive outlook for the coming year, although concerns over affordability persist due to high mortgage rates and home prices. Notably, the adoption of Artificial Intelligence $(AI)$ tools among agents has surged, with 58% utilizing AI daily, primarily for marketing and content creation. The survey's Transaction Growth Index indicates a slight improvement from May, rising to 46.2 in June, suggesting a moderated pace of decline in market activity. In the U.S., the index was 44.8, while Canada's reading was 59.6. Real's leadership emphasizes the importance of AI in enhancing agent efficiency and foresees further integration across various transaction stages. Despite 45% of agents observing fewer transactions this June compared to last year, optimism persists, as reflected in the Agent Optimism Index, which increased to 59.5 from 57.0 in May. This continued positivity highlights the industry's resilience and the growing role of technology in shaping its future.
Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. The Real Brokerage Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20250722247479) on July 22, 2025, and is solely responsible for the information contained therein.
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