Reborn Coffee Inc., a Delaware corporation, has announced a significant development regarding its business operations. On July 16, 2025, the company entered into a licensing agreement with Arjomand Group LLC, owned by Farooq Arjomand, the Chairman of Reborn Coffee's Board of Directors. The agreement grants Arjomand Group a non-exclusive license to use Reborn Coffee's trademark and specific business elements. This partnership includes the construction of a flagship store in the United Arab Emirates and plans for expansion into hospitality sectors in the Middle East and Europe. The agreement outlines strict quality standards and operational oversight by Reborn Coffee, with a term lasting ten years and an option for renewal, contingent upon specific performance criteria. This strategic move marks Reborn Coffee's continued growth and international expansion, despite having previously faced challenges in meeting listing requirements.
Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.