0729 GMT - iQiyi's top-line outlook remains challenging, say HSBC analysts in a research note. Revenue is likely to decline by 11% year-over-year in 2Q mainly due to weaker membership revenue from poor performance of selected long-awaited dramas, and softer advertising business, they note. Overall user time spent on long-form video platforms is declining as short video platforms continue to gain time spent share, they note. HSBC maintains a hold rating and raises target price of its ADRs to $1.80 from $1.65 to factor in the change in FX. The ADRs were last traded at $1.96. iQiyi's 2Q results are expected in August. (tracy.qu@wsj.com)
(END) Dow Jones Newswires
July 21, 2025 03:29 ET (07:29 GMT)
Copyright (c) 2025 Dow Jones & Company, Inc.
Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.