作为东南亚最大经济体,印尼拥有2.71亿人口,30岁以下群体占比66%。这片充满活力的市场,曾长期被贴上“日韩主导”标签。但近年来,以海尔智家为代表的中国企业通过系列布局,正悄然松动这一格局。数据显示,1-4月,在印尼白电行业整体下滑5.9%的背景下,海尔白电逆势突围,不仅创下行业最快增速,更以12.3%的市场份额稳居中国品牌第一,成为撬动市场格局的重要力量。细分品类中,海尔印尼同样表现出色。冰箱...
Source Link作为东南亚最大经济体,印尼拥有2.71亿人口,30岁以下群体占比66%。这片充满活力的市场,曾长期被贴上“日韩主导”标签。但近年来,以海尔智家为代表的中国企业通过系列布局,正悄然松动这一格局。数据显示,1-4月,在印尼白电行业整体下滑5.9%的背景下,海尔白电逆势突围,不仅创下行业最快增速,更以12.3%的市场份额稳居中国品牌第一,成为撬动市场格局的重要力量。细分品类中,海尔印尼同样表现出色。冰箱...
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