指望借道沃尔玛渠道提升电视销量的商家,或许需要有新的打算了。7月18日,据彭博社披露的沃尔玛内部备忘录,Vizio电视的全渠道退出策略已定,即将在2025年之前完成全面过渡。原本同时布局亚马逊、Target等主流零售平台的Vizio电视,未来将完全依托沃尔玛体系生存,由沃尔玛及其仓储式连锁店山姆会员店独家销售。观察人士认为,这一举动将引发北美电视市场的一轮结构性调整。传统电视品牌如三星、LG、...
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