商贸零售行业研究:永辉公布自有品牌规划 美团饿了么有新动向

国金证券
Jul 27, 2025

核心观点线下:永辉公布自有品牌规划,门店调改稳步推进。7 月24 日,永辉超市公布了详细的自有品牌规划。目标从2025-2029 年,自有品牌单品数从60 款提升至500 款,渗透率从5%提升至40%。截止7 月25 日,永辉超市调改门店数达到143 家,占现有总门店数(523 家)的比重为27.34%线上:即时零售竞争短期仍旧胶着,我们认为较大概率暑期结束后补贴陆续推坡,各公司在Q3 触UE 底...

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