格隆汇7月31日|据界面,7月以来,“茅台酱香·万家共享”开始在全国范围陆续上线美团闪购,近期将加速入驻。据其透露,这是茅台官方授权店铺开始批量入驻该渠道。此前在多个即时零售平台,仅有零散的“茅台酱香·万家共享”自主入驻。业内人士表示,以茅台为代表的名酒品牌,长期以来对电商渠道的选择和布局较为谨慎,倾向于选择建设自身掌控力更强的渠道。此次茅台官方渠道批量入驻美团闪购等平台,一定程度上反映了名酒品牌...
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