当Temu、SHEIN等“出海四小龙”以跨境低价席卷全球时,京东默默选择了另一条路——22亿欧元吞下德国零售巨头Ceconomy,在欧洲腹地落下一枚重子。近日,京东宣布,计划以每股4.6欧元的价格对Ceconomy发起公开收购,交易总估值约为22亿欧元(约合25.1亿美元)。7月24日,Ceconomy也公告了这一潜在交易。京东寻求通过收购成熟的欧洲零售网络,快速实现海外本地化扩张,这也标志着其...
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