来源|本原财经作者|也行中产的心头好,“羽绒服之王”波司登交卷了:2025财年,营收首次达到259.02亿元,同比增长11.58%;归母净利润为35.14亿元,同比增长14.31%。营收、利润两大关键指标均连续9年创新高。8台缝纫机、10位裁缝起家,从贴牌生产羽绒服,到自主品牌的佼佼者,从“平价之王”到“万元轻奢”,生动描绘了国货逆袭的成长蓝图。波司登用49年勇攀品牌高峰,让中产们边骂边买,...
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