撰文/ 李跃出品/ 五星评车“价格已经触底,但客户走进来问的还是BBA,甚至转头就去隔壁看了新能源品牌。”这句话成了林肯销售经理共同的叹息,也道出了整个林肯经销商网络的困境。乘联会统计显示,即便打出了一口价16.98万元的激烈促销,今年1-5月,林肯Z的累计销量仅为3325辆,平均月均销量就有几百辆,仍未能扭转其市场边缘化的趋势。而对比其他同处于二线的豪华品牌同等级别的轿车,今年1-5月,凯迪拉克...
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