8月7日，老铺黄金涨超6%，新店开业引排队潮，预计上半年净利同比增近3倍。
消息面上，8月2日，老铺黄金全新门店在上海新天地正式开业，并给出开业限时折扣（即日起至8月10日，每满1000元减100元，不与其它折扣政策同享），吸引众多消费者排队购物。据上海黄埔公众号，现场排队人数有数百人。原本10点30分开业的店铺，也提前到10点开门。
此外，该公司近期发盈喜，预计上半年实现收入120亿至125 亿人民币，同比增长241%至255%；实现净利润22.3至22.8 亿人民币，同比增长279%至288%。
东吴证券研报指出，老铺黄金是我国古法金品类的头部企业，在高净值客户中有较好的口碑，以较好的产品品质设计和服务保持了较好的行业地位，2025H1销售持续亮眼，近期公司处于持续“出圈”的趋势当中，品牌势能仍处提升期，看好25H2新开门店贡献。受益于海外门店扩张，公司长期品牌力出海值得期待。
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