安踏携手韩国Musinsa在华设立合资公司,共拓街头时尚版图

索拉财讯
Aug 06

编辑 | 索拉财讯2025年8月6日报道,中国运动服饰龙头安踏集团与韩国潮流电商平台Musinsa确定合作成立合资公司,双方已于7月初签署合资协议,将共同在中国成立新公司“Musinsa China”,正式进军中国线下零售市场。根据协议,新合资公司由Musinsa持股60%并主导经营,安踏持股40%,后者主要负责本土资源整合与市场落地。值得注意的是,这并非双方首次交集,早在2025年初,安踏便以...

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