Snap广告增速暴跌至4% 盘后市值蒸发超1/6

DoNews
Aug 06

北京时间2025年8月6日,社交平台Snapchat母公司Snap Inc公布第二季度财报,广告收入增速放缓至3%-4%,较此前一季度的9%大幅下滑。受此影响,Snap股价盘后暴跌逾17%。财报显示,Q2销售额为13.45亿美元,略低于市场预期,净亏损2.626亿美元。Snap称,此前广告拍卖系统出现漏洞,导致广告售价大幅降低,目前已修复。公司约90%收入依赖广告,正通过新产品和订阅业务减少风险。

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