BuzzFeed Inc. Reports Strong Revenue Growth in Q2 2025; Adjusted EBITDA Improves to $2.0 Million
Reuters
Aug 08
BuzzFeed Inc. Reports Strong Revenue Growth in Q2 2025; Adjusted EBITDA Improves to $2.0 Million
BuzzFeed, Inc. (Nasdaq: BZFD) reported its financial results for the second quarter of 2025, showing strong revenue growth and strategic advancements. Adjusted EBITDA improved to $2.0 million, up from $0.8 million in Q2 2024, aided by a one-time $2.4 million reversal that positively impacted the quarterly results. Total U.S. Time Spent across BuzzFeed's properties reached 69.9 million hours, a slight decrease from 71.0 million hours in Q2 2024, but a 3% increase compared to Q1 2025, making BuzzFeed the only company in its competitive set to grow Time Spent during this period. BuzzFeed has made significant strides in reducing its dependence on external algorithms and platforms, with 61% of its traffic now coming from direct visits, internal referrals, and app activity. Additionally, HuffPost's homepage referrals experienced a 12% year-over-year growth and now constitute three-quarters of its total pageviews. The company remains focused on expanding scalable revenue streams and investing in future-oriented initiatives.
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