“牛市”来了!白酒教父杀进啤酒圈

国际金融报
Aug 08

白酒企业拓展啤酒业务,珍酒李渡并非首例。“没错,就是你们理解的那个牛市。”8月8日下午,“港股白酒第一股”珍酒李渡创始人吴向东通过个人视频号开了一场发布会,官宣推出一款名为“牛市”的高端精酿啤酒,零售定价88元(375ml),也宣告珍酒李渡正式进军啤酒领域。研发周期长达三年事实上,吴向东前几天就在自己个人视频号上对该新品宣传预热,因其产品名“牛市”(news)颇具话题度已在业内引发热议。今天的...

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