核心观点我们持续看好公司受益IP 授权业务的强劲表现。从阿里鱼与三丽鸥的合作看,线上线下活动稳步推进,嗨翻节、超品日都顺利举办了第二届。从业绩看,三丽鸥中国区财报的强劲表现,以及其在公告中重点提及中国对业绩增长的显著贡献,都表明双方已建立稳固且良好的合作关系,未来合作也将以长线运营、稳健发展为基础。此外阿里鱼为三丽鸥策划的营销活动,为Chiikawa、蜡笔小新、环球影城等其他合作IP 在国内的发展...
Source Link核心观点我们持续看好公司受益IP 授权业务的强劲表现。从阿里鱼与三丽鸥的合作看,线上线下活动稳步推进,嗨翻节、超品日都顺利举办了第二届。从业绩看,三丽鸥中国区财报的强劲表现,以及其在公告中重点提及中国对业绩增长的显著贡献,都表明双方已建立稳固且良好的合作关系,未来合作也将以长线运营、稳健发展为基础。此外阿里鱼为三丽鸥策划的营销活动,为Chiikawa、蜡笔小新、环球影城等其他合作IP 在国内的发展...
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