房地产行业调整转型期,人事调整成房企适配新竞争格局的主动选择。8月10日,据北京商报记者不完全统计,2025 年1—7月,房企累计发生超 50次高管变动。其中,营销板块的变动尤为高频,因直接关联业绩压力与市场响应效率,“营销总”岗位成为调整焦点。与此同时,房企正加速引入复合型人才,包括越秀地产、华润置地等在内的企业,通过吸纳兼具产品设计与营销经验的高管,强化产品与营销的协同效能,推动形成设计与营销...
Source LinkDisclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.