狂开407家店!麦当劳中国押注饮品创新,今年要冲1000家新店

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“尽管短期宏观环境依旧严峻,我们对中国市场的表现感到满意。”在刚刚结束的业绩会上,麦当劳全球高层这么说。在发布的麦当劳财报中,麦当劳提到,在二季度“中国市场的运营表现得到改善”。从高层的说法来看,麦当劳中国在快餐市场的份额、同店销售额均有增长,并“点赞”了中国市场会员计划的示范性效果。目前,麦当劳持有麦当劳中国48%股份,其余52%股份由中信资本为主的中信联合体持有。今年上半年,麦当劳在华净新增...

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