智通财经APP讯，康师傅控股(00322)发布截至2025年6月30日止六个月业绩，收益400.92亿元(人民币，下同)，同比下降2.7%;股东应占溢利22.71亿元，同比增长20.5%;每股基本溢利40.3分。
集团贯彻“巩固、革新、发展”的高质量发展战略。得益于成本结构的优化和运营效率的提高，毛利率增加1.9个百分点至34.5%。报告期内，集团持续精进大单品，推动产品力升级，提升渠道单点效能，巩固在核心生意和核心赛道的领先优势。同时，加速创新产品的研发和新兴渠道的拓展，推出0油炸面和无糖健康饮品，拓展直播间、餐饮、零售折扣店及内容电商等渠道，动态调整户外场景的冰箱投入。通过校园活动、代言人直播等多维度营销策略，精准触达目标消费者，尤其是在年轻消费群体中显著提升了品牌知名度与影响力。
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