【券商聚焦】兴业证券维持康师傅控股(00322)“增持”评级 看好其产品力、渠道力、营销力持续升级

金吾财讯
Aug 14

金吾财讯 | 兴业证券研报指,2025H1,康师傅控股(00322)收入同比下降2.7%至400.92亿元。其中,方便面收入134.65亿元,同比下降2.5%;饮品业务收入263.59亿元,同比下降2.6%;其他业务收入2.68亿元,同比下降16.7%。但凭借成本结构优化和运营效率提升,公司毛利率同比提升1.9pcts至34.5%。公司归母净利润同比增长20.5%至22.71亿元,其中,方便面业务归母净利润同比增长11.9%,饮品业务归母净利润同比增长19.7%。该机指,2025H1,方便面业务占比提升0.1pcts至33.6%。受到提价等因素影响,容器面和高价袋面收入分别下滑1.3%、7.2%;而中价袋面(+8.0%)、干脆面及其他(+14.5%)收入保持较快增速。叠加产品结构优化等因素,方便面业务毛利率提升0.7pcts至27.8%;2025H1,饮品业务占比保持在65.7%。其中,茶饮料、水、果汁产品的收入同比有所下降,而碳酸饮料同比增长6.3%。饮品毛利率显著提升2.5个百分点至37.7%。该机构表示,公司持续推出顺应健康化消费趋势的0油炸面和无糖饮品等新品,推动产品力升级;同时推动渠道单点效能优化,拓展直播间、餐饮、零售折扣店及内容电商新兴渠道,全面提升渠道力。此外,公司动态调整户外场景的冰箱投入。公司亦通过校园活动、代言人直播等多维度营销策略,精准触达消费者。预计公司2025/2026/2027年营业收入为813.3/834.9/858.4亿元,归母净利润为41.2/44.9/48.5亿元。维持“增持”评级。

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