美团官宣:Keeta正式上线卡塔尔,数月后正式进入巴西

新浪科技
Aug 20

  新浪科技讯 8月20日上午消息,美团官方发布信息称,美团旗下国际外卖品牌Keeta正式在卡塔尔首都多哈上线,这是继沙特阿拉伯之后,美团在中东市场的又一重要突破。据介绍,卡塔尔作为全球人均 GDP 最高的经济体之一,外卖市场潜力巨大,Keeta将努力为卡塔尔用户提供更好的外卖服务体验,助力当地餐饮商户、骑手等合作伙伴健康发展,并为当地的数字经济增长作出贡献。

  2023年5月,美团在香港特别行政区首次推出Keeta。2024年9月,Keeta首次进入中东的沙特阿拉伯市场,开启国际化新征程。美团表示,进入沙特不到一年时间,Keeta已跃升为沙特市占前三的外卖平台,覆盖沙特20个城市。未来,Keeta还将继续深耕中东市场,逐步拓展至海湾阿拉伯国家合作委员会(Gulf Cooperation Council,GCC)的更多国家和地区,并计划在数月后正式进入巴西,为南美用户创造更好的即时零售购物体验。(罗宁)

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