作者 | 王小娟 编辑 | 周智宇 过去两年，全球奢侈品行业的好日子似乎走到了尽头。从巴黎、米兰到纽约，巨头们财报上的增长曲线普遍放缓，市场开始重新审视高昂定价背后的真实价值。 然而，当全球奢侈品巨头们集体“过冬”时，一个中国黄金品牌却在上演着一幕火热的“反周期”神话。在北京SKP、上海国金中心等顶级商场，老铺黄金门店前长达一小时的等待已是常态，其终端热度甚至超过了隔壁的国际一线大牌。 这份惊人的...
Source Link作者 | 王小娟 编辑 | 周智宇 过去两年，全球奢侈品行业的好日子似乎走到了尽头。从巴黎、米兰到纽约，巨头们财报上的增长曲线普遍放缓，市场开始重新审视高昂定价背后的真实价值。 然而，当全球奢侈品巨头们集体“过冬”时，一个中国黄金品牌却在上演着一幕火热的“反周期”神话。在北京SKP、上海国金中心等顶级商场，老铺黄金门店前长达一小时的等待已是常态，其终端热度甚至超过了隔壁的国际一线大牌。 这份惊人的...
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