中国OTA“分野”:为什么大众旅游更有含金量?

懂财帝
Aug 20

大众客群规模更大,新消费周期降临,他们的旅游需求将更加澎湃、更有爆发力。©️懂财帝出品 · 作者|嘉逸中国旅游业继续强劲复苏。今年五一假期,旅游又“爆”了,文旅部数据显示,国内出游3.14亿人次,同比增长6.4%,游客总花费1802.69亿元,同比增长8%。中国旅游研究院预测,2025全年,国内出游人次将突破60亿,旅游总花费将达到6.5万亿元。对比去年,出游人次将增长约7%,消费规模将增长13%...

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