交银国际发表研报指，快手第二季总收入按年增13%，基本符合该行预期；经调整净利润56亿元，按年增速20%，超过该行预期，主要因毛利率及营销费用率持续优化。该行预计快手第三季的电商总交易额(GMV)按年增15%，基于多场域的频次提升为主要驱动，达人分销及营销托管或带动佣金收入增速快于GMV增速。可灵持续释放商业化增量，公司上调全年收入指引至1.25亿美元，仍有进一步超预期机会。 该行小幅上调快手今明两年的经调整净利润预期，上调目标价至90港元，维持“买入”评级。该行看好快手泛货架等多场域营运提升跨场景电商复购，可灵维持影片生成领域图生影片技术能力及商业化变现领先，关注长期多场景渗透进展及AI对平台生态及商业化赋能。
Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.