一个吴彦祖还不够!高途二季度营收大涨但重回亏损

21世纪经济报道
Aug 28, 2025

21世纪经济报道记者王峰北京报道近日,高途集团(NYSE:GOTU)发布2025年第二季度财务报告。  本季度,高途营收约13.9亿元(人民币,下同),同比增长37.6%,超过一季度财报给出的13.2亿元指引上限。本季度也是高途连续第6个季度营收增长超过30%。  今年2月,高途联合出品的“吴彦祖带你学口语”课程引起强烈反响,品牌口碑效应明显。到了第二季度,高途的营销费用罕见地同比下降,明星IP的...

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