知乎上半年扭亏为盈的背后:营收下滑超20%,平均月订阅会员减少100万

国际金融报
Aug 27

8月27日盘后,知乎发布截至2025年6月30日止的季度和中期业绩。二季度,知乎总收入为7.17亿元(人民币,下同),2024年同期则为9.34亿元,同比下降约23%;毛利率由2024年同期的59.6%提高至62.5%;净利润为7250万元,2024年同期则为净亏损8060万元;经调整净利润(非公认会计准则)为9130万元,2024年同期则为经调整净亏损4460万元。  知乎董事长兼行政总裁周源...

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