从中国爆款到全球潮流:潮玩双巨头名创优品、泡泡玛特业绩飘红

时代财经
Aug 25

本文来源:时代财经 作者:钟蔡中国品牌正在重新定义全球潮玩新规则。“半个店面的CHIIKAWA”“一面墙的史迪仔”“广州街坊买到停不了手”……近日,名创优品华南首家MINISO LAND(IP乐园店)在广州北京路正式开业。1200平方米的独栋3层潮玩空间,汇集了包括CHIIKAWA、三丽鸥、迪士尼在内的超100个IP的产品,单日就吸引了上万人次打卡,成为“整个北京路最靓的仔”。MINISO ...

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