金吾财讯 | 部分游戏股走高，博雅互动(00434)涨8.71%，网易(09999)涨4.97%，中手游(00302)涨4%，腾讯(00700)涨3.08%，金山软件(03888)涨1.78%。万联证券发布研报称，7月份中国游戏市场稳中向好，次新品、成熟产品双轮驱动市场规模同比、环比增长，整体来看，行业发展具备稳健增长动力。建议关注版号储备丰富、研发能力较强、进行优质IP联动、具备稳定内容输出能力的企业。该机构引述数据显示，2025年7月游戏市场收入同比增长4.62%，环比增长8.14%。1)中国整体游戏市场：实际销售收入290.84亿元，环比增长8.14%，同比增长4.62%。2)移动游戏市场：实际销售收入为213.60亿元，环比增长6.36%，同比增长0.92%。由于次新品、成熟产品表现强劲，部分热门手游通过新赛季、IP联动等活动吸引玩家，市场实现同比、环比稳定增长。
Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.