Trimble Inc. has announced the launch of its AI-powered Freight Marketplace in North America, with Procter & Gamble (P&G) as its first shipper customer. This platform connects shippers, carriers, and brokers, automating the bidding process to enhance real-time capacity sourcing and collaboration. Initially introduced in Europe in 2023 through the Transporeon platform, the Freight Marketplace has now expanded to North America, bringing together over 400 carriers. P&G, a longstanding user of Trimble solutions, is leveraging the platform to streamline its complex bidding processes, discovering new carrier partners and strengthening existing relationships. The initiative underscores Trimble's commitment to evolving supply chain solutions, aiming to increase productivity and efficiency across the industry.
Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.