让全球男孩上瘾的中国小玩具,一年狂卖22亿

正解局
Aug 27

“你相信光吗?”有光的地方不仅有奥特曼,还有IP经济带来的消费风口。2025年1月10日,奥特曼的光芒照进股市,一家名为“布鲁可”的公司在港交所敲钟上市,发行价每股60.35港元。没想到该股一开盘便引发抢购,首日股价暴涨81.61%,收盘市值高达205亿港元,获5999倍超额认购,成为2025上半年港股新股“超购王”。布鲁可是何方神圣?潮玩世界,很多人只知道Labubu和背后的泡泡玛特,却未曾...

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