文 | 刀客doc017月的尾声和8月的开端，广告市场见证了两场截然不同的场面。7月31日，亚马逊公布了截至6月30日的2025年第二季度财报。广告业务表现尤为亮眼：单季收入达到157亿美元，同比增长约22%，成为公司所有业务中增速最快的板块。相比之下，Meta和谷歌同期的广告收入增幅大约在10%至15%之间。值得注意的是，这一季度广告业务已占亚马逊整体营收的9.36%，创下历史新高。8月7日的...
Source Link文 | 刀客doc017月的尾声和8月的开端，广告市场见证了两场截然不同的场面。7月31日，亚马逊公布了截至6月30日的2025年第二季度财报。广告业务表现尤为亮眼：单季收入达到157亿美元，同比增长约22%，成为公司所有业务中增速最快的板块。相比之下，Meta和谷歌同期的广告收入增幅大约在10%至15%之间。值得注意的是，这一季度广告业务已占亚马逊整体营收的9.36%，创下历史新高。8月7日的...
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