广告,救不了AI搜索

极客公园
Sep 02, 2025

AI 搜索初创公司 Perplexity,最近过得并不轻松。这家成立仅三年的公司,估值已飙至 180 亿美元,一边大力加码广告与购物业务,一边应对新闻出版商的集体围攻。就在 8 月,它又传出震撼业界的消息:想以 345 亿美元收购谷歌 Chrome。然而在这个关键时刻,Perplexity 负责广告业务的高管 Taz Patel 却被爆突然离职。短短九个月的任期,留下还没兑现的广告业务,也把 ...

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