服装品牌Forever 21已经是第四次重返中国了。 近期,Forever 21在上海重启对中国市场攻势。它始终不愿舍弃这一市场,凸显了中国在全球服饰消费中的重要性。庞大的年轻消费人群,为耐克、Lululemon等大批全球品牌,李宁、安踏等中国品牌提供了舞台。与此同时,中国的服装制造企业在本土之外寻找更多落脚点,在越南、柬埔寨等地加快全球化步伐。 全球品牌走进来,中国产能走出去。一来一往之间,...
Source Link服装品牌Forever 21已经是第四次重返中国了。 近期,Forever 21在上海重启对中国市场攻势。它始终不愿舍弃这一市场,凸显了中国在全球服饰消费中的重要性。庞大的年轻消费人群,为耐克、Lululemon等大批全球品牌,李宁、安踏等中国品牌提供了舞台。与此同时,中国的服装制造企业在本土之外寻找更多落脚点,在越南、柬埔寨等地加快全球化步伐。 全球品牌走进来,中国产能走出去。一来一往之间,...
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