医美竞争升维:“全面战争”惨烈开启

医曜
Sep 01, 2025

本文系基于公开资料撰写,仅作为信息交流之用,不构成任何投资建议。当时行业竞争加剧,多数医美企业被动进入“大萧条”。各大医美企业披露的2025年中报中,除正处于业绩释放阶段的锦波生物和巨子生物外,其他医美头部公司均出现不同程度的营收滑坡,这足以说明医美产品的供需天平正在向另一端倾斜。图:各大医美公司业绩,来源:锦缎研究院随着产品越来越难卖,行业竞争度已显著增加,这不仅体现在产品价格层面,甚至已经成为...

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